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in-depth look at dogeared jewelry PR strategy for 2014

Fashion Brand Q&A: Ashley Walkley, Customer Experience Director, Dogeared Jewelry

A fascinating look at how sometimes the simplest of concepts and designs can have the most impact, the Dogeared jewelry brand has amassed a passionate following among women who wear their delicate jewelry to keep inspiration and intention top of mind. Carried nationwide at Neiman Marcus, Bloomingdale’s, Nordstrom and a slew of specialty stores (they have an exclusive collaboration collection with… More

Fashion PR Fridays: PR, Marketing & Social Media News for the Week of December 16, 2013 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of December 16, 2013

Pop-Up Popularity, DVF’s New Reality Show & The Top Fashion Pins of 2013!

Is Instagram the new resume? (via Mashable) Retail got creative this holiday season, and here are the best campaigns. Which is your favorite? (via Fashionista) Pop-ups are literally popping up everywhere in NYC and retailers are absolutely loving it. (via Racked) Google is shaking things up for PR pros with new algorithms. (via PR News Online) Ten tips that might… More

Fashion, Children's PR How to pitch BABIEKINS magazine

Editor Q&A: How to Pitch Babiekins Magazine, For the Trend-Setting Child

Babiekins Magazine was conceived in 2009 as a digital publication focused on trendsetting children’s fashion and artful editorials.  Filling a void in the market for a style-forward magazine geared for the wee ones, Babiekins quickly established a loyal fanbase and garnered the attention of media heavyweights including Vogue Brasil and Cosmopolitan. This year Babiekins made the daring transition to print and… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.